Mark Farrow

Forecourt business is morphing into ‘mobility retailing’ says Shell

Forecourts are morphing as businesses and should be regarded as ‘mobility retailers’, according to Bernie Williamson, Shell’s UK general manager. In her presentation on ‘Preparing for the forecourt of the future’ at Forecourt Trader’s inaugural Summit this week she told delegates: “We’re looking after not just vehicles, but people on their journey. It’s more important

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